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Website Design

Websites built to book, not just look.

Every True2 site is custom coded from a blank file. No templates, no drag-and-drop builders, no bloat. Just fast, cinematic pages designed around one job: turning visitors into booked appointments.

Craft

Custom code, cinematic feel

The same techniques behind this page: smooth scrolling, scroll-driven 3D, glass interfaces, and motion that responds to the visitor. Your site should feel like your best salesperson dressed for a gala.

  • Hand-coded HTML, CSS, and JavaScript
  • Scroll-driven animation and 3D hero sections
  • Loads fast on any phone, scores well with Google
  • Designed around your brand, not a theme
PerformanceFast on every device
Zero templatesEvery line written for you
Conversion

Wired into your booking engine

A pretty site that does not ring your phone is a brochure. Every build ships connected to your calendar, your follow-up automation, and your dashboard from day one.

  • Booking forms wired to your calendar
  • Live chat that captures leads after hours
  • Every lead lands in one pipeline automatically
  • Call tracking and analytics included
New leadFrom your homepage form
Consultation bookedConfirmation text sent
Recent work

Built the same way this site was

Two recent builds, two completely different brands, one shared system underneath.

19 PAGES

Gardens by Aaron Hammer

A warm, editorial 19-page site for a custom landscape designer in Ann Arbor. Fourteen service pages, story-driven copy, and photography-first layouts that match the craft of the work itself.

Warm professional design system
50+ PAGES

Dr. Spa Services

A 50-plus page hot tub repair site for a service technician in Brighton. A scroll-driven 3D hero, a symptom checker that triages the problem before the call, and a live-filter error code library that pulls in owners searching their exact fault code.

Medical-clean dark design system
Process

From kickoff to launch

Design direction

We nail the feel first: warm and personable or dark and premium. You see the direction before a single page is built.

Build & review

Your full site is built page by page with live previews along the way. You react to real pages, not wireframes.

Launch & connect

We go live on your domain, wire in booking, chat, and tracking, and hand you a site that starts working immediately.

Ready for a site that pulls its weight?

From focused one-to-ten page sites to full 15 to 20+ page builds, every project ships wired into your booking engine and staffed by your AI chat agent from day one.

Questions about the build

Before you commission a website

What owners ask before starting a build, answered plainly.

A focused site is a matter of weeks. A larger build with a dozen or more service pages takes longer, mostly because of writing and photography rather than code. You see real pages as they are built, so you are reacting to the actual site rather than approving a wireframe and hoping.

Yes. It is your domain, your content, your site. We build in plain HTML, CSS and JavaScript rather than a proprietary builder, so there is no platform holding your pages hostage if you ever move on.

Often, yes. Rebuild pricing depends on the state of what is there, because sometimes the structure is sound and the design is tired, and sometimes it is the reverse. We will look at it and tell you which one you have before quoting anything.

Hand-written code, deployed to a global CDN. No page builders, no theme, no plugin stack to maintain or break. That is why the pages load fast on a phone on a job site and score well on the technical checks Google actually measures.

That is the primary case, not an afterthought. Most people find a local service business on a phone, often one-handed, often outside. Every layout is designed at phone width first and then opened up for larger screens.

The site goes live on your domain wired into your booking calendar, your follow-up automation and your tracking from day one. A site that looks good but does not ring your phone is a brochure, and we would rather ship something that books work.

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